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- sponsors of Fifa express concern about the allegations of corruption against the functionaries of an association.
- It may be possible companies like Visa , McDonald’s or Coca-Cola come into conflict with their ethical guidelines. Then they would end their cooperation.
- The Fifa has already lost sponsors in recent years because they feared for their image.
The Fifa pursuing “rampant and systematic corruption,” said the US Attorney’s Office. That is why it decided to bring charges against nine current and former Fifa officials. Among other things, they should have been involved in bribery at the World Cup 2018 and 2022 awards. Even the sponsors who benefit greatly from the cooperation with FIFA, the thing is obviously slow too hot. If they get out of the advertising contracts, which would muddle the finances of the association.
The Fifa recently had during the 2014 FIFA World Cup a total of 1.4 billion euros by sponsoring corporations such as Coca-Cola, McDonald’s and Adidas taken. For future tournaments that could change. Many of the companies have so-called Compliance Agreements, ie codes of conduct drawn up. This does show in some cases that the companies may not work with business partners who are corrupt.
indictment of the Fifa Sepp Blatter Affair
Decades of corruption? Money laundering? FIFA boss Joseph Blatter not dispute this. He poses as a cleaning power of world football – and wants to be re-elected on Friday. Experts believe the affair could strengthen him even.
Visa would get if the suspicions are confirmed
Many of the sponsors have in Initial statements shocked shown – also the credit card provider Visa. The “deep disappointment and concern” over the allegations against the International Football Association even go so far that the company would “reconsider commitment” to be, when the Fifa do not walk. In fact, Visa will be set by the company’s own rules under pressure. The company would have been to get out of the partnership, “if there is a probability that third parties could use the payments to make prohibited payments”.
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At the fast food company McDonald’s and beverage producers, Coca-Cola and Anheuser Busch InBev is similar to the situation. The charges of the US Justice Department had “very serious and worrisome,” said McDonald’s. The beer producer, Anheuser Busch InBev insists specifically on “respect ethical standards”. Something abstract commented against Coca-Cola “. This long controversy tainted the mission and ideals of Fifa”
Should the allegations be true, at least in parts, would these three companies with their codes of conduct in conflict: Your contractor must comply with their compliance rules. Depending on interpretation could also sponsoring agreements with FIFA concern.
US authorities ” you have the football kidnapped “
Dramatic words , hard accusations: The US Attorney General and the Director of the FBI explain their investigation into Fifa. The action in Zurich should be just the beginning.
Adidas is “in financial matters with responsibility” to act
accusations or not: The sporting goods manufacturer Adidas wants to continue involvement with FIFA. However, one must ask “standards of transparency” by the Football Association. In its “Code of Conduct” Adidas says that in “financial affairs with responsibility” is to act. Whether a Fifa sponsorship can match it, the group would at least clarify internally.
The situation is different at the FIFA sponsor Hyundai-Kia. The Company Although “extremely concerned” and wants “the situation continues to closely monitor”, but the car company would have a cooperation probably does not terminate because of its own corporate guidelines.
Should soon actually attract sponsors consequences of the corruption scandal, they would not be the first companies to reverse the Fifa back. Last rose Sony and Emirates from. They feared that the poor image of Fifa radiates on them.
System Fifa Who helps Blatter, who hunts Blatter
is the International Football Federation after the impact of the US investigators worse than he knew. An overview of the protagonists in the sensitive taken Fifa system.
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